Cybage’s leadership position in the Media, Advertising, and Entertainment space has been recognized by the Zinnov Zones Media & Technology 2016 (M&T) Survey. This is the second consecutive recognition for the company. Cybage’s media and technology prowess is clearly visible in the rankings and the organization is well placed, ahead of its competition in the Marketing & Advertising zone. Cybage’s Media & Entertainment Practice has a strong capability in the Ad-Tech and MarTech engineering space. This leadership position is a reflection of its focused innovation culture, which results in industry leading innovations and technology solutions for the Media industry. Cybage has been rated in the Leadership Zone in the Zinnov survey in the New Media zone.
Cybage has also been ranked in the ‘Mature and Established’ quadrant in the new Technology rating zones launched by Zinnov this year, for its offerings around Intelligence Platforms and Solutions and in the OTT Video space. It is rated in “Mature and Emerging” quadrant in Experience Engineering.
Cybage’s other key offerings within the Media & Entertainment portfolio are well positioned in the execution zone of the survey this year.
Rajesh Kurup, EVP–Media & Entertainment Practice, Cybage, says, “This year’s ranking proves, again, that Cybage has strong capabilities in serving the technology and services needs for the Media & Entertainment industry. Cybage’s technology acumen and domain expertise have helped world’s leading media agencies, AdTech providers, and marketing service providers to effectively develop robust business solutions for their clients. This ranking also corroborates the fact that Cybage brings in operational excellence by optimizing the use of people, process, and technology at every step of effective marketing solutions development.”
Sidhant Rastogi, Partner & Practice Head, Zinnov, says, “Cybage has strong capabilities and deep focus on the marketing and advertising space. Its expertise and deep relationships with industry leading platforms further strengthens its positioning amongst the top service providers in this space.”