Sony is one of the companies which seems confused about what it wants to be. While it claims to roll out the best smartphones in the market, it often deviates from its focus and goes out of the picture for a while. This time it has again emerged on the scene with its new smartphones in India. Sony unveiled its “X” series smartphones in India namely – Xperia X and Xperia XA. The company claims that the smartphones are advanced and sport an innovative design. But every company claims so whenever a smartphone is thrown into the market.
The Xperia X and Xperia XA, if the company is to be believed, brings refined design language, advanced imaging capabilities, contoured software functionality and unparalleled connectivity with a host of experiences. The biggest claim which is hard to digest is when it boasts that it has been redesigned for creating increasingly personalised and intelligent services. No doubt, its products are competitive.
The Xperia X series embodies Sony Mobile’s new brand vision through adding new layers of intelligent technology across popular and acclaimed Xperia features: camera, battery and design, to make every day smarter and simpler.
The company claims that the Xperia camera takes spontaneous capture to another level allowing you to shoot in sharp focus, even for spur-of-the-moment shots. The quick camera makes it easier to capture split-second scenes. Start-up is twice as fast and shots are captured at blink-of-an-eye speed, so you can go from stand-by to capture in approximately 0.61 seconds. It also comes with Predictive Hybrid Autofocus in Xperia X which is developed in close collaboration with Sony’s αTM camera engineers; it lets you choose your subject and then predicts its motion, so you can capture the action in perfect focus, free from blur.
The Xperia X series incorporates Sony’s smart battery management to deliver up to two days battery life1. Not only will it keep your phone running for longer from one charge. Xperia X and Xperia XA benefits from a battery lifespan that’s up to twice as long with Qnovo’s Adaptive Charging technology2 and Sony’s smart battery management system. Both the phone are powered to make the most of their advanced capabilities, with Xperia X featuring the 64 Bit Qualcomm Snapdragon 650 processor and Xperia XA featuring the 64 Bit MediaTek MT6755 Processor for ultra-fast connectivity
As part of their unified design concept, Sony designers researched premium materials, texture and curvature for the most natural palm fit. Both Xperia X and Xperia XA brings a curved glass display within a rounded, continuous frame for a familiar form that feels comfortable in your hand. Xperia XA features a stunning edge-to-edge display to integrate seamlessly into your life.
A mobile camera experience unlike any other, Xperia X offers 1/2.3” 23MP camera, 24mm wide Sony’s award-winning G Lens, 13 MP Extra high sensitivity wide angle front camera with Sony Exmor RS makes it your perfect companion to click selfies under any light conditions
Designed for aesthetic perfection, Xperia XA also produces perfect selfies and groupies with 88 degrees wide angle which allows you to capture more in the frame. The low light technology and extra sensitivity in tough conditions packed with Xperia XA is a treat for selfie lovers. Designed by leading creatives at Sony, Xperia XA features borderless design and curved glass, making it comfortable to hold for everyday convenience. These new stylish smartphones by X series are all set to revolutionise your communication and give ultimate smartphone experience that will set new benchmarks.
Xperia X and Xperia XA both have dual SIM capabilities and are capable to support 4G network. They will be available in all Sony Center, Xperia Flagship stores, top mobile and electronic stores and online through Amazon.
|Xperia X||Rs. 48,990||White, Graphite Black, Lime Gold and Rose Gold|
|7thJune, 2016 onwards|
|Xperia XA||Rs. 20,990||White, Graphite Black, Lime Gold and Rose Gold|
|Third week of June, 2016|
Compiled by: Onkar Sharma