As service and product outsourcing becomes commonplace, new organizational
forms are emerging to facilitate these relationships. With its three facilities
based out of India, the US-based R Systems is embarking on an expansion plan
that involves space as well as manpower. This expansion for the company is
fuelled by its recent success in terms of acquiring new customers and a
staggering BPO initiative. Zia Askari of CyberMedia News Service spoke to R
Systems’ COO Ralph Kenney about the company’s plans for India and the
global` outsourcing scenario in general.
What is the focal point of activities for India?
We are aiming for a public offering in the Indian market. The Indian market
is booming with good IPOs coming up almost every month and we are watching the
market very closely. We are looking forward for a big IPO in
early 2005.
What
are the company’s expansion plans?
Over the past two years or so, we have had tremendous growth in terms of new
customers and that’s driving us to go beyond our existing infrastructure. As
of now, we have three facilities in India–our development center at Noida, the
facility at Pune, which became a part of R Systems as a result of an acquisition
of Indus Software, and a center at Chennai. At present, we have 750 people
working with us but we want to touch the 1,000 mark as soon as possible. At
Noida, we are in the process of identifying a new facility to double the size of
our operations there. Even at Pune and Chennai, it’s time to look for
expansion in terms of space.
How are you planning to fund your investments?
Though we have more than $2.5 million in our balance sheet, we will like to
keep that money with us. The expansion will take an investment of close to $1
million and we are keeping our options open to get the investment.
What are the different business lines for the company within India?
The day we decided to increase our focus on offshore projects, India became
the center of gravity for the company. Our Noida center acts as a development
center for the company. Primarily, we are engaged in offshore software
development work for different US-based independent software vendors (ISVs). As
of now, we are executing projects for two of the top-most ISVs in the US. We
have a center of excellence for Lotus Notes based at Chennai with 60 people and
our third facility is based at Pune where we focus on our software product in
consumer finance space. This facility became part of R Systems as a result of a
$15 million acquisition of Indus Software. This deal gave us an entry into
software for the banking and finance industry, where Indus had a long list of
clients.
How do you see the BPO activity growing within the company? What are the
areas that you are focusing on?
Just at the beginning of this year, we decided to go for the BPO activity
and have dedicated about 110 people for that. However, looking at the tremendous
response, we are looking forward to increasing this number to more than 200
seats. Our BPO activities are primarily related to providing help desk support
for ISVs and also in the medical billing space. Our BPO activity was started
with an initial investment of close to $1 million and we have already broken
even.
There has been an outsourcing outcry against India and China in the US,
what do you have to say about it?
Some years ago, the Indian and the US markets were pretty isolated, but as
the IT industry matured to a certain level, small bridges developed between the
two economies. A lot of Indians moved to the US to work there and they developed
relationships with the US-based firms. Now, there is a large pool of people from
India who have a fair amount of knowledge about various market dynamics in the
US. So outsourcing will continue to take place in a big way as there is a
pressure on the high-level management there to cut down on the costs.
ZIA ASKARI/CNS in New Delhi