Watch: Inside Giottus’ vision to make crypto accessible

Giottus is a crypto assets trading platforms where anyone can “easily Buy and Sell Bitcoin and other cryptocurrencies.” Founded in 2017, by Vikram and Arjun Vijay, both IIM Calcutta Alumni, out of their passion and interest for cryptocurrencies.

Established in 2017, Giottus makes it possible for anyone to become an expert in cryptocurrency. They envision to drive cryptocurrency adoption in India through their platform and their planned product offerings.

Giottus also launched two smart investment features. First is Baskets, an expert-curated thematic investment feature, which augments an investor’s portfolio in the long run. Second is a SIP feature to automate and schedule regular purchases of popular crypto assets. Investors would be able to start investing with as low as Rs. 100. Both products are designed to help investors expand their crypto portfolio with smarter and safer investment options.

Baskets are curated by experts and research analysts. Investors will be able to buy a selection of crypto assets with one click. These assets, conceptualized based on the themes they represent, have immense growth potential. Themes such as DeFi, Metaverse, gaming, and meme coins are already popular among Indian investors. Baskets are specifically designed to meet this demand.

In this episode of DeepTech Studio, Vikram talks about the beginning of the idea of Giottus and the drive to venture into crypto. He also describes the latest crypto lending feature. Vikram also throws light on the onboarding of new customers in a competitive environment and some of the mid- and long- term changes to watch out for in the sector.