Epson announced the launch of its new M-series range of Mono Ink Tank Inkjet printers. The M-series range of monochrome inkjet printers are for corporates who primarily print black and white documents, and who demand the lowest running costs possible along with crisp print quality.
Epson says its M-series printers can print at just one third the cost of even low quality refilled laser toners used in laser printers. That's just 12 paise a page for black & white prints. No laser printer can match this level of printing economy. Epson says it also understands that Indian corporates need printers that save electricity, and the M series uses one fourth of the electricity of equivalent laser printers. For cost and environmentally conscious organizations this can amount to a lot.
These new business inkjet printers will help Epson in achieving an important goal of the company's midterm strategy to 2015 - which is to grow its business printing market with inkjet models that match or outperform similarly priced laser printers and offer customers up to unbeatable cost per page.
"When many people think of office printing in India they think laser. We are here to change this. I am absolutely confident that our M series printers will drive the shift from laser to inkjet printing. Says Mr. Ram Prasad, Deputy General Manager, Consumer Product Group, Epson India
"The colour ink tank system printers launched by Epson earlier have been hugely successful and well accepted by consumers, and showed that we are committed to providing the best performing inkjet printers that achieve the lowest running costs for our customers. Thanks to these product introductions we have a 33.8%* and growing Value share of the Inkjet printer market in India. The M Series printers will add to this now. " he added.
Building on the success of Epson's L-series colour ink tank system printers, the new Epson M100 and M200 Monochrome ink tank system printers now provide business users a superior alternative to monochrome laser printers of similar price.
Better-than-laser speed - The two Epson M-series printers achieve a laser quality speed of 15ppm that matches entry-level laser printers. Additionally, they also offer a very high speed draft printing mode of 34ppm that such laser printers typically do not possess.
High print volume and long lifespan reduces disruptions - Featuring Epson's unique ink tank system technology, the Epson M-series printers are able to print a very high volume of 8000 pages with the initial bundle of inks, and 6000 pages for each bottle of refill ink. This helps to minimize work disruption for refilling of the printers. The printers also provide assured reliability with their long life span rated at 50,000 pages.
Incredibly low cost per page, high quality prints - The Epson M-series helps users reduce running costs with their incredible cost per page of a mere 12 paise that is up to 90% lower compared to genuine laser toner, and almost 70% lower than third-party refilled laser toner cartridges. Yet, there is no compromise on print quality or durability as the printers use a genuine Epson pigment ink that ensures sharp, crisp printouts which are fade and water resistant.
Small and easy to share - The Epson M-series printers are also highly compact and feature Ethernet connectivity; allowing them to be save valuable office space while being shared among small workgroups. The Epson M100 single function mono ink tank system printer has an MRP of Rs. 9999/- and the Epson M200 all-in-one mono ink tank system printer has an MRP of Rs. 13,999/-. Both printers are available across the country.