The Next 50#59 Supertron Electronics

Kolkatta-based Supertron Electronics has done reasonably well in this fiscal and maintained its stability in the distribution circle. During FY2014, the company witnessed 12% growth with its revenue standing at `1,575 crore. It is among the largest IT product distribution intermediaries in the country.

Supertron is the national distributor of Transcend's products for the last seven years and it is also recognized as the top business performer in 2013. The company is also appointed as an exclusive national distributor for Philips large format displays in India. Belkin India, a tech and digital lifestyle brand, has appointed Supertron as the national distributor for its recently launched keyboards and mice range. The company has set up a target of `2,000 crore for FY 15.

The company crossed the `1100 crore thresholds in 2010-11 and registered a consecutive YoY growth exceeding 22.5%. It has set up a target of `2,000 crore for FY15. It has over 9,000 channel partners spread all over the country and has over 600 employees. It also markets a range of PC components and peripherals and security and surveillance products under its own brands Supercomp.