BYJU’S

The future of learning is hybrid which will offer the best of offline and online experiences: BYJU’S

For students to fall in love with learning, it is essential to explain concepts contextually and deliver them through innovative formats. With engagement at the core of our design, we are able to provide students an immersive learning experience with movie-like videos and game-like interactions.

With a mission to encourage kids to become life-long learners, BYJU’S Future School launched a proprietary curriculum supported by 1:1 live online teaching.

The quality of online education depends on the proper use of digital technologies in accordance with modern educational theories. Today’s learners also expect the same access to resources and sense of community they encounter in an on-campus environment.

In an interview with, Ranjit Radhakrishnan, Chief Product Officer, BYJU’S, tells about how they are providing peer-to-peer interaction through an online learning network to facilitate instruction.

Excerpts:

DQ: How are you combining technology to build asynchronous learning tools and content?
Ranjit: There has been a continuous effort to make learning accessible, personalised, and engaging for students across the country. Right from the time of our inception, we have strived to enable students to become self-learners. To that end, a large part of our evolution, until recently, consisted of building some of the best asynchronous learning formats and tools.

Through these asynchronous learning modules, we empower students to decide the style, size, and pace of their learning journeys.

We understood that there could be varied reasons for a student using our platform. While one student may be learning a concept for the first time, another might just be revising a concept before an exam. We have therefore built an asynchronous learning format that can solve these individual needs.

Through the combination of teachers, video tutorials, and interactive games, we are able to deliver personalised learning, feedback, and assessments for all students. Our adaptive learning platform uses new-age technology and data science to a detailed and dynamic learning profile for every single student.

This profile forms the backbone of our highly personalised recommendation system. This recommendation system has the intelligence to figure out what a student is struggling with, actively intervene and help fix their misconceptions.

For lower grades, we try to make concepts fun by creating games and interactive quizzes. For higher grades, we deep-dive into micro-concept levels and focus on conceptual clarity.

Another aspect that boosts our asynchronous learning format is “gamification.” We use game design principles to craft unique and individual learning journeys for students. This helps us motivate them and get them hooked to learning on our platform. Through elements such as leaderboards, badges, etc, and by incorporating elements of competition and collaboration, we are able to keep students engaged on our platform.

DQ: Upto what level of education are these being offered?
Ranjit: BYJU’S – the learning app offers visually engaging and personalised learning programs for students in the K12 education sector. The learning platform brings together the best teachers, and cutting-edge technology to provide personalised feedback to students.

Course offers LKG, UKG – Math and English; Classes 1- 3 – Math, Science and English; Class 4 – 12 – Math and Science | JEE, NEET, Commerce, and we recently introduced social sciences for classes 6-8 and will be rolling out other classes soon.

To boost engagement and offer quality learning opportunities in regional areas, BYJU’S learning programmes are available in multiple languages including Hindi, English, Malayalam, Kannada, Gujarati, Marathi, Telugu and Bengali
DQ: How are you building highly contextual recommendations for students?

Ranjit: Over the past decade, we are continually worked towards innovating various product offerings, with students’ needs at the center of it all.

For students to fall in love with learning, it is essential to explain concepts contextually and deliver them through innovative formats. With engagement at the core of our design, we are able to provide students an immersive learning experience with movie-like videos and game-like interactions.

We are able to customize the guidance we give to students. The right blend of technology into our systems enables us to create personalised learning paths for our students.

With the help of the rich learning profiles built for every student, we are able to offer highly relevant recommendations and help solve their ‘real’ learning challenges.

Our mechanism to offer recommendations takes into account several signals such as subject affinity, chapter recency, knowledge profile, proficiency, topic trending in the region, etc to surface the most relevant pieces of content for each student. This is how we are able to empower students through contextual recommendations.

BYJU’S is designed to act like an engaging teacher, a personal coach, and an encouraging friend. It understands the student thoroughly and leads them on a personalised journey where, if they go wrong, they are taken on different paths until they are able to learn the concept. The feedback received is also gamified to ensure that if a student is unable to complete a test or learn quickly, they feel motivated instead of feeling disappointed.

DQ: What is your evaluation for the future of edtech in India?

Ranjit: The ongoing pandemic has proved to be an inflection point for the education ecosystem. It has helped shine light on the effectiveness and the credibility of online learning, making it an integral part of mainstream learning.

While students have always preferred learning online, we have witnessed a massive mindset shift amongst parents and teachers in favour of online learning.  We have seen over 40 million new students use our learning platform during the pandemic.

While the importance of school will remain uncontested, online platforms like ours will enhance a child’s conceptual understanding and offer them a holistic learning experience from the comfort of their homes.

The future of learning is hybrid which will offer the best of offline and online experiences. The “right” blended learning model will depend on what students want.

Students will have the flexibility to choose what concepts they want to learn and the formats in which they learn these concepts. This will further push students to become self-learners.

Also, there is so much to be done in the edtech space. Lot of space for a lot of players to come and create learning offerings for students, teachers and professionals looking for upskilling options.

DQ: Are you looking at entering other markets as well?
RanjitIndia is still our largest market and biggest focal point. We are trying to penetrate deeper into the regional market, beyond metro and tier one cities, with learning programmes in regional languages like Bengali, Hindi, Guajarati, Marathi, Telugu, Malayalam, Kannada etc.
We feel there is a demand for personalised and engaging learning content all around the world. With ‘engagement’ at the core of our design, we are continuously pushing boundaries to create an integrated learning platform that will be a one-stop solution for all the students, teachers and parents alike.

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