Sutherland Global Services: In the Pole Position

This was one of the BPOs that ramped up the fastest during
the year-with centers in Mumbai and Chennai housing more
than 7,000 employees, it planned two more centers in Chennai
and a Tier II city. Much of this expansion is being funded by
the $30 mn investment it received from Oak Investment
Partners; the company is contemplating another round of
funding or even an IPO sometime this fiscal. The existing fund
was also utilized to acquire an insurance BPO in Virginia.
This acquisition helped Sutherland expand its offerings-till
now it was focusing only on technology and communication where
it bagged 15 clients during the year; now it has been able to
add insurance and e-retailing also to its kitty. Incidentally,
the company also plans to add the lucrative BPO domain into
its offerings. One big reason for Sutherland's success has
been its near perfect " Blended Business Model"-what
it really entails is a blended shore delivery model through
Indian offshore facilities, the nearshore center in Canada and
an onshore facility in New York. India accounted for nearly
40% of the overall revenues of the company in 2004-05.