Search Engine

According to the Keynote Customer Experience Rankings, the Search Engine

Industry are based on research with 2,000 consumers as they interacted with

leading search engines, Yahoo! and MSN search engines are closing the gap with

Google by improving the search experience for consumers . Even though 75% of

users say they have one primary search engine, when search expectations are not

met, up to 50% of users will turn to another search engine as an alternative.

Additionally, up to 20% of users regularly use different search engines for

different types of searches.