Since FY09 Xenitis had been focusing on OEM supply, and with that
contributing 90% of its revenues the company pulled off its brand Aamar PC from
the market. However, in FY10 Xenitis decided to make a comeback by relaunching
Aamar PC. The move came in after Xenitis planned to revamp its production
capacity in its plant in Subarna in Hooghly district of West Bengal. In this
endeavor, Xenitis launched four new desktops beginning with Core2 Duo to Core i3
processors in the price range of Rs 12,000 to Rs 22,000. Xenitis currently has
65 channel partners across West Bengal, with its primary focus on areas in
downtown Kolkata, Siliguri-Jalpaiguri belt and Burdwan-Bankura region.
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FACTSHEET
l Chairman & MD: Santanu Ghosh l |