Innovation is one of the most evocative words in every country
and industry sector today-it holds out the promise of a future that transcends
the mundane act of making money through the most opportunistic means and seems
to beckon its followers towards a more lofty purpose-small wonder then that
every visitor to our companies, from Chambers to Gates to Clinton to Hu, talks
about Innovation being the Holy Grail for all IT firms in the future. And the
industry has taken innovation to heart in all its dimensions.
Looking beyond the hype, innovation is actually not an exclusive
preserve of the global multinationals and a few successful leaders of the
software exports sector in search of a new mantra for winning and retaining
business. It is today recognized as being at the very core of India's global
competitiveness and the recognition of the need to build and sustain an
Innovation Eco-system has seen all the participating entities-large firms,
SMEs, Government and Academia-equally engaged in the process in the recent
past!
Dr Ganesh Natarajan, Global CEO, Zensar Technologies |
In the fiftieth issue of India's favourite IT magazine, it may
be worthwhile to understand the progress Innovation in Indian IT has made in the
same time. In the Fifties, IT itself was almost non existent, in the Sixties it
was dominated by data processing centers that sprouted largely with IBM
technology. In the Eighties innovation started primarily in the hardware
industry with the unceremonious ejection of IBM paving the way for ICL, HCL,
WIPRO, DCM IDM and a few others to bring products into the Indian market. But
the real global boom in IT came about with the innovative creation of the
offshore outsourcing model by the Indian Software Exports industry in the
Nineties. With the Year 2000 sword hanging over their heads, many global
multinationals found that outsourcing their code-fixing problem to Indian firms
was truly expedient and a revolution had commenced.
This revolution has continued relentlessly into this decade with
a few challenges leading to the acceleration of the innovation movement-the
runaway salary bills in IT and BPO companies, the flight to scale resulting in
smaller companies without a "different point of view" being left in
the cold and the continued reliance on wage arbitrage and process quality as the
true motivation for offshore outsourcing have all led to the focus on innovation
across the length and breadth of the industry and the country.
The real global boom in IT came about with the innovative creation of the offshore outsourcing model by the Indian Software Exports industry in the Nineties |
The stellar role that Nasscom has played in creating the vibrant
innovation forum needs to be recognized. The forum's current focus on product,
process and business model innovation has seen a healthy competition emerge
among over a hundred small medium large and global multinational firms to win
recognition in the eyes of their peers and a global analyst and customer
audience-a movement whose time has come!
There are many new horizons to conquer of course-the eternal
debate of labor oriented offshore models versus the more innovative technology
enabled development and migration continues to linger as well as the social
issues pertaining to the digital divide and the increasing clogging of major IT
destinations like Bangalore, Delhi, Chennai, Hyderabad, Mumbai and Pune as
aspiring IT professionals make a beeline to live and work in these cities.
Innovation thrives in a climate of challenge and creates more opportunities for
the future. These are exciting times for the industry as well as for the
participating firms and their stakeholders-the good news is that innovation
continues to flourish and will be the beacon of hope for the continuing success
of this global industry.