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Arun Srinivas as Managing Director and Country Head for Meta in India
Meta has confirmed the appointment of Arun Srinivas as Managing Director and Country Head for Meta in India, a move in leadership to further elevate one of the company's most strategic global markets.
In his expanded role, Srinivas will be responsible for Meta's business, innovation, and revenue goals in India, while remaining focused on leading the company's long-term investment and best in class commitment to India. Srinivas will report to Sandhya Devanathan, Vice President, India and Southeast Asia for Meta.
"As India continues to lead the world with respect to economic growth and innovation, we are delighted to have Arun at the forefront of Meta's efforts in this important market," said Devanathan. "Meta is already leading the world in AI adoption, WhatsApp, and Reels. With Arun's depth of experience in developing high performing teams, driving product innovation and building strong partner relationships, he is the right leader to further fuel Meta's commitment to invest in the country."
Srinivas currently serves as the Director and Head of Ads Business in India for Meta, having joined the organization in 2020. Srinivas has helped lead the company's efforts with the country's largest advertisers and agency partners for the past four years with a focus on AI, Reels, and Messaging.
Srinivas has nearly 30+ years of leadership across a variety of sales and marketing roles at Hindustan Unilever, Reebok, OLA and WestBridge Capital. His appointment is an important next step in Meta's strategy to further unify revenue as well as focus on the importance of the India market.
Under Srinivas’s leadership, Meta aims to strengthen its partnerships across industries, advance digital transformation for businesses, and champion innovation through AI-driven experiences and localized content.
Meta reiterated its commitment to India, highlighting continued investments in technology, community development, and product innovation that drive economic impact for businesses and consumers alike.