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New Fiscal, New Hope

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DQI Bureau
New Update

Have we finally touched the bottom? Yes, we certainly have,

if we go by the bullishness exhibited by the most prominent and leading channel

partners in Delhi. All 30 of these channels players expect the market to take

off now. In fact, April, traditionally leanest month, is turning out to be

extremely good–much better than March.

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Financial 2001-02 was a year fraught with low toplines and

shrinking bottomlines. IT pundits had predicted some sharp growth before the

recession was prominent. As the recession gained ground, the market sentiments

went toppling down and so did those growth figures.

The DQW News Bureau did a market survey to find out whether

the market sentiment matched the financial figures or not. Well! The figures

were much more upbeat than the low sentiments prevailing in the market. There

has been a negligible growth instead of a drop in the toplines of the major

channel partners in the capital, which were surveyed.

The

channel segment grew by a meager 4% in 2001-02, compared to

the previous year’s growth of 42%. However, the new fiscal–2002-03–has

brought new optimism. Projections are that this segment will

grow at a heady 33%. These figures are based on a survey

conducted amongst the top 30 channel partners in the capital.

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The IT-enabled services segment showed the maximum spending

in the industry, corporate segment was dormant, and government sector gave the

bread and butter to the channel partners. The defense sector also did a lot of

IT buying this year. In addition, the SOHO and the home segment recorded

substantial growth during the last fiscal.

It has been a mixed year; some of the conventional box

pushers saw huge growth (Aryan Technologies and Comnet Vision had a growth of

25%) and some regressed heavily (Pulse Systems had a negative growth of 25% and

RR Systems had a negative growth of 20%). Solution providers also saw a mixed

pattern. While Infotech Network Systems grew by a whopping 100%, Tulip Software

also showed great growth clocking 80%. Samtech InfoNet went down by 40% and

Netlink Business Systems also had a negative growth of 10%. Some of the players

have been able to maintain the previous year’s performance, such as Bhartiya

Electronics, Leading Edge, Micro Max Technologies and Vidur & Co.

The channel industry saw various ups and downs in the last

fiscal. With most of the players consolidating the business, toplines are

shrinking and bottomlines are enjoying the focus. Most of the channel partners

are trying to concentrate on consolidating their business practices. They are

trying to reduce their bad debts and risk factors as much as possible. The main

reason for thin bottomlines has been the bad debts according to these channel

partners. Most of the channel partners said that the Indian IT industry requires

a paradigm shift to bring the inertia for growth. What kind of paradigm shift is

still a dogma?

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Ankur Gupta, director, Pulse Systems, said, "Just

because we wanted numbers to be with us, we have huge bad debts on us. This year

saw so many defaulters and fly-by-night operators. We will be much more cautious

this year onwards." Keshav Madhav, CEO, Vidur & Co, opined similar

sentiments, "We plan to concentrate on our bottomline this year rather than

the topline. We will be realigning our business practices this year

onwards."

Channel

Sales: Retail Segment will Drive Growth
Reseller Sales

(Rs crore) 2000-01
Sales

(Rs crore) 20001-02
Growth

(in %)
Sales

(Rs crore) 2002-03 (Projected)
Growth

(in%) (Projected)
Artek

Enterprises
34.12 35 3 40 14
Aryan

Technologies
16 20 25 25 25
Bhartiya

Electronics
22 22 25 14
Challanger

Computers
15 19.5 30 25 28
Comnet

Vision
40 50 25 50
Compro

Computers
17 15.8 -7 16 1
Elcom

Trading
43.5 30.5 -30 43 41
Fortune

Marketing
40 20 -50 30 50
Infotec

Network Systems
15 30 100 70 133
Infotecnics

India
35 42 20 50 19
Kadam

Marketing
36 38 6 40 5
Leading

Edge
16 16 20 25
Micromax

Technologies
53 53 53
Miraj

Infotech
25.5 30.1 18 30
Modi

Peripherals
28 32.2 15 37 15
Multilink

Computers
12 11 -8 16 45
Multiple

Zones
40 42 5 55 31
Netlink

Business Systems
39 35 -10 50 43
OA

Compserve
64 53.12 -17 50 -6
Park

Electronik
32 37 16 44 19
Progression

Services
15 23.5 57 100 326
Pulse

Systems
34 25.5 -25 25
RR

Systems
42 33.6 -20 42 25
Samtech

InfoNet
35 21 -40 25 19
SD

Computers
35 26.25 -25 26
Softmart

Solutions
8.3 10.03 21 13 30
Targus

Technologies
16 22 37 25 14
Team

Computers
40 50 25 65 30
Tulip

Software
50 90 80 162 80
Vidur

& Co
30 30 30
Total 928.42 964.1 4 1282 33

Some channel partners said that this year has been a shakeout

phase, which has left mostly serious players in the market while non-serious

players have shut down their shutters and thus they see a fair growth in the

coming year. Somesh Narang, Director, Elcom Trading, said, "I see a good

growth this year, as seasoned players are in the market who do not believe in

payment defaults and bad trade practices. Meanwhile, the end consumer is also

becoming educated, which should boost the end-consumer sales."

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continue...

AK Pandey, director, Miraj Infotech, commented, "Growth

has been there, if you see the retail segment it has grown substantially but the

bottomlines have fallen short due to the bad trade practices and the numbers

game."

The year saw one more peculiar trend–principals went

head-on to win not only the bigger orders but smaller orders too. Mused Anil

Gupta, CEO, Artek Enterprises, "With such fierce competition, we never

expected vendors and principals fighting for small orders, now they are also

there in the market, trying to gain as much business as possible. They can work

on much more lower margins than us, which leaves us with small business to grab

on."

Most of the channel partners have found April bullish as

compared to the March. Overall, they are expecting a growth close to 33% in

fiscal 2002-03. The figures show a high growth rate and good bottomlines for the

coming year. Most of the channel partners are consolidating their business

practices and focusing on more new business practices rather than the

conventional business practices. This year should bring some good news after the

lean period that the IT industry has seen in the past year.

Shweta Khanna



Cyber News Service, New Delhi

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