Keep Challenging The Status Quo

—Puneesh Lamba Group CIO, CK Birla Group
Puneesh Lamba

The CK Birla Group is a growing US$1.6 billion conglomerate that has a history of enduring relationships with renowned global companies. With over 20,000 employees, 24 manufacturing facilities and numerous patents and awards, the Group’s businesses are present across five continents. We operate in three industry clusters: technology and automotive, home and building, and healthcare and education.

Going Digital- what does it mean to you and your organisation?

Digital is the only way forward for us. Everyday, we are becoming more and more digital in the way we do our business, engage with customers, suppliers, partners or employees or we take our everyday decisions. Right from all transactions being done digitally on ERP or leveraging the latest tech like IoT/AR/Bots etc. to automate processes or engaging social media to collaborate with everybody, we intend to bring everything to digital means.

What is your Digital Transformation plan, strategy and the deliverables you expect or already coming in?

We believe that only those businesses will survive in future which continue to evolve and keep challenging the status quo and digital transformation is going to be a major part in that endeavour. We started the Digital Transformation journey 18 months back and have successfully transitioned in many areas. The evolving ecosystem in the country is also helping us to leverage latest technologies right from shop floor to market to innovation. We are sure that our combined group productivity will improve by at least 25% by 2019 just by deploying and adopting digital solutions.

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