The leading mobile marketing platform, CleverTap, today announced its entry into the field of psychographic segmentation that sets a new standard for segmenting mobile app users. Psychographic segmentation is an…
Does the name “Fortnite” ring any bells? It should, because it’s probably the most popular video game in the world right now, garnering the attention of millions of fans and…
A significant shift toward digital business models that harness technology trends such as cloud computing, Internet of Things (IoT), analytics and artificial intelligence (AI) is boosting worldwide spending on application…
What would make a customer choose your product over Amazon? Obviously, they first have to know you exist! And how can you get in front of your customers online? The…
If you have recently spent any time checking your mails, you would have noticed increase in the number of emails various websites are sending you. Under GDPR, you have to…
EdTech company Simplilearn, a leading provider of online training courses for digital economy skills, announced that it has reached a milestone of one million learners. Having recently celebrated its eighth…