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News

Infosys completes acquisition of digital customer experience, commerce and analytics company Blue Acorn iCi

Infosys has acquired Blue Acorn iCi and Kaleidoscope Innovation over the past month to strengthen its offerings to its clients

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DQINDIA Online
28 Oct 2020 14:27 IST

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Infosys announced that it has completed the acquisition of Blue Acorn iCi, an Adobe Platinum partner in the US, and a leader in digital customer experience, commerce and analytics. This follows the announcement the company made on 8 October 2020.

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Blue Acorn iCi is an award-winning digital customer experience company. It brings to Infosys significant cross-technology capabilities through the convergence of customer experience, digital commerce, analytics, and experience-driven commerce services. With services that include strategy, analytics, design, and engineering, Blue Acorn iCi elevates marquee global brands across industries from Media, Consumer Goods & Retail, to Financial Services, Manufacturing and Technology.

This acquisition further strengthens Infosys’ end-to-end customer experience offerings and demonstrates its continued commitment to help clients navigate their digital transformation journey, said a statement from the IT bellwether.

Together with Infosys’ earlier acquisition of WONGDOODY that offers creative and marketing services, Blue Acorn iCi brings complementary capabilities to help global CMOs and businesses thrive in a digital commerce world. This acquisition further deepens Infosys’ capabilities in the Adobe, Magento, Salesforce Commerce and Shopify ecosystems, added the company in the statement.

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Recently, Infosys also acquired Kaleidoscope Innovation, a full-spectrum product design, development and insights firm innovating across medical, consumer and industrial markets, bolstering capabilities in the design of smart products. With Kaleidoscope Innovation, Infosys said that it will further strengthen its digital offerings and also its workforce, with a diverse talent pool with extensive knowledge of design and engineering.

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