Great online shopping festival by Google

DQI Bureau
New Update

Google India announced the launch of its second "Great Online Shopping Festival", a mega online shopping festival which brings all the leading eCommerce players in India on a common platform to provide the best deals available on the web.


Backed by the tremendous response last year, this year the mega shopping bonanza will be for three days starting on 11/12/2013 till 13/12/2013. In its second year, the industry wide initiative will see participation from over 200 partners offering their best deals to customers across India for 72 hours.

From leading eCommerce players, local and classified companies, online travel sites, auto companies, telecom companies, fashion labels, health and well being companies, to banking financial Services the initiative will offer incredible discounts and deals for everyone.

The initiative was launched by Google last year to boost the adoption of online shopping in India and saw tremendous response with most players seeing over 350 percent growth in daily sales. The festival saw participation from all over India with 50 percent buyers making a online purchase for the first time.

Rajan Anandan, VP and MD, Google India said: "Great Online shopping festival is India's version of cyber monday in the west and is an exciting platform to raise awareness and consumer adoption of online shopping in India. With over 200 million Internet users in the country, more and more Internet users are opting to shop online and fueling the growth of both large multinational and homegrown companies. Industry estimates suggests that there are close to 20 million online shoppers in India and its estimated to grow to 50 million in next few years making it a 16 billion dollar industry."


Buyers can look forward to exciting deals across categories. Great Online shopping festival promises to offer something for everyone with great discounts on footwear, imported cars, property deals, holiday packages, insurance, spa packages, event tickets, grocery coupons, books, jewellery etc.

Buyers can find discounts ranging from 20 percent up to 80 percent in many categories. Upto 60 percent off on luxury watches, 20 percent off on air tickets on domestic routes, upto 50 percent off on speakers, headphones and men's accessories, upto 80 percent off on home decor, flat 40 percent off on furniture, upto 50 percent off on TVs, upto 40 percent on mobile phones, upto 45 percent computers and tablets, upto 30 percent on cameras, 40 percent off on mens footwear and many more.

First published in CIOL