Artificial intelligence in broadcasting

Five Ways in Which Artificial Intelligence is Serving Millions Every Day

Artificial intelligence is something all of us use every day without even realizing it

Artificial Intelligence or AI is a term people commonly hear in today’s day and age. However, not everybody realizes that artificial intelligence is not something that is being used only in businesses or enterprises. Artificial intelligence is something all of us use every day without even realizing it. Our mobile devices or laptops are connecting us to AI every single time we use them. Let us now take a look at some common ways wherein we are using AI almost every day.

Virtual Assistants

OK Google, Siri, Cortana, Alexa, and other virtual assistants are all powered by AI. Virtual assistants use natural language processing (NLP) to match user text or voice input to executable commands. Many continually learn using artificial intelligence techniques including machine learning. These voice assistants are being used by consumers to search for information online, send commands to another app and set/check users’ schedule. These assistants are designed so as to eventually anticipate users’ needs based on the commands they take every day.

Email Categorization

Segregating emails has become very simple and categorized over time, and it is all happening due to machine learning and AI. Not only do Spam filters efficiently keep nefarious emails away, but Gmail smartly categorizes emails into promotion, social, primary and important folders in order to keep users from manually segregating emails and hence saving them a lot of time. Gmail learns from a user when he or she categorizes an email into a certain folder, and then continues this trend automatically.

Google Maps

Travelling to an unknown part of the city has become a lot easier thanks to apps like Google Maps.  This app offers real time traffic conditions, satellite imagery street maps and route planning for traveling by foot, car, bicycle or public transportation. Maps now also provide real time weather conditions.

Suggestions by Shopping Sites

Large retailers like Walmart, Amazon and other sites have been designed to anticipate consumer needs. Anticipatory shipping projects hope to send consumers items before they need them. Hence, it completely demolishes the need for one to go to a store. This can also be used to send coupons, offer discounts and target advertisements.

Facial Recognition

As more and more mobile phones are using facial recognition software to unlock the devices and enhance security, some companies too are integrating facial recognition software to increase security and study employee mood. Recently, IT giant Tech Mahindra announced that it would use facial recognition software to mark employees’ attendance and also study their mood using ‘moodometer’ to enhance their work environment.

Also Read: Tech Mahindra’s Moodometer Gauges Employees’ Mood to Uplift Work Environment

The facial recognition system provides added convenience and aims to achieve unprecedented levels of employee satisfaction and pleasant employee experiences. Besides being AI driven, it ensures a faster, seamless attendance process for employees. Facial recognition also eliminates the threat of lost ID cards and is much more secure than any other medium.

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