Entropik Tech announced the appointment of Manoj Tinna as the VP Sales. Prior to joining Entropik Tech, Manoj Tinna was vice president sales at India as well as SEA at Gracenote, a Nielsen company. His appointment comes at a time when Entropik Tech is looking to expand its global business.
At Entropik Tech, Manoj will be responsible for driving sales across APAC, Europe, and the US market which are key focus areas for the company. He will be responsible for devising strategies, both for direct sales and channel partners to drive growth and achieve the company’s sales goals.
Ranjan Kumar, CEO and founder, Entropik Tech said: “Entropik’s business is expanding globally, with 40% of our current $2.1 million ARR coming from overseas. Manoj has a proven track record of success in driving growth, cultivating teams, and understanding consumer behaviour. His industry experience will help us achieve new targets and further expand our international footprints. I am confident he will be able to add significant value and deliver positive business impact.”
Manoj brings in two decades of rich sales experience in IT, Telecom, Media and Enterprise companies across various markets like India, Middle East, and South East Asia. His expertise lies in Sales and is a Startup specialist for Business Development, Pre/Post Sales Engineering, Product Development Support and Customer Success Management. Manoj also served in senior roles at Gracenote – a Nielsen company, What’s-On-India and Rediff.com.
Manoj Tinna, new VP Sales, Entropik Tech, added: “Entropik’s consumer emotion metrics’ is very unique and path-breaking. It already works with some incredible brands, who use its pioneering tech to take their business to the next level. I’m very much looking forward to contributing to this game-changing company and towards the expansion of our footprint globally.”
Entropik Tech helps brands decode their consumer’s subconscious responses for UX (user experience) on digital assets, media consumption and retail experiences, using emotion recognition technologies like brainwave mapping, facial coding and eye tracking.
The company’s list of global clientele across various industry sectors includes Accenture, TCS, JP Morgan Chase, British Telecom, Diageo, LBrands, Target retail, GroupM, ITC, Myntra, IMRB, Essilor, CavinKare, Xiaomi, TATA Chemicals, UB Group, Viacom18, TAM Media Research among others.