Addverb deploys Siemens Xcelerator tools for smarter factory operations

Addverb Technologies, a robotics and warehouse automation company based in India, is leveraging digital engineering capabilities gained through the use of Siemens Xcelerator software to enhance the design, deployment and maintenance of automation systems across various industries.

As part of its effort to improve operational efficiency and system uptime, Addverb is using Teamcenter® Product Lifecycle Management (PLM) to consolidate product data and enable increased collaboration between engineering and manufacturing teams. By centralising their product development data, the company aims to eliminate duplicated work and enhance decision making on more complex automation-related projects.

With its effort to optimise its manufacturing and logistics planning, Addverb is leveraging Tecnomatix® Plant Simulation to model and test workflows for a factory or warehouse through a virtual scenario with its engineers to simulate and model workflows, which significantly reduces the need for expensive physical prototypes and exposes potential bottlenecks or resource limitations in the early stages of design development.

A prominent shift in Addverb's tech stack has been the introduction of digital twins - the virtual representation of a physical system - so that existing performances can be monitored, predictive maintenance can be made, and deployment time can be shortened. When the system is represented through a digital twin, it reflects third-party components and dynamics within the system, which enables the company to build and verified complete warehouse systems before any of the building blocks are installed.

Equally, Addverb has adopted the Mendix low-code platform to accelerate internal tool and customer-facing application development. These applications have closed the loop between engineering, field service, and clients ops through service management UIs to developed monitoring dashboards.

"Through our use of digital twins and simulation tools, we are able to foresee and mitigate operational issues, long before the issues manifest themselves", said Sangeet Kumar, CEO, Addverb Technologies. "This is helping achieve more predictable equipment failures and service delivery outcomes".

Experts say a model based system engineering cultivation and application of low-code platforms is only growing among manufacturers who seek to improve system reliability through global scaling.

"Addverb is an excellent example of a company applying and integrating PLM, simulation and low-code development, which supports a general trend in industry - to enable a more modular and flexible system that adapts quickly to customer needs", said Mathew Thomas, Vice President and Managing Director - India, Siemens Digital Industries Software.

As automation become increasingly data driven, companies like Addverb are reviewing the integration of software deeper in to the operation of their businesses, to not only run machines, but also define how machines are designed, tested, and supported over the course of their lifecycle.