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Cyber India Online: A Company To Reckon With

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DQI Bureau
New Update

It is the ‘one-stop shop for all infotech needs’. The

company’s vision is to make it an ecommerce enabled, content-rich, one stop IT web site and to

continuously evaluate and exploit new opportunities offered by the online medium. The mission of the site is to disseminate information through the net in IT and related areas. Cyber India Online or CIOL’s strength lies in providing a completely integrated website, unbiased information and online help to build the IT community.

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CIOL’s strength has been its content. With its daily news updates–nearly 160 news articles per month, 15 news analysis, 60 technology articles, weekly interviews with eminent IT personalities and weekly updates of stock markets, public issues and company reviews–it provides the IT community with a rich content of knowledge. At this point it is important to note the statistics, to gain a fair amount of idea about the site. It receives close to 3 million page views per month, of which more than 2 lakh are core IT professionals. The profile of the CIOL visitor goes like this-60% technical professionals(software and hardware), 11% marketing professionals, 6% business entrepreneurs, 5% general managers and above, 2% purchasers and 16% others. If one takes the geographical break-up into account, India accounts for 45%, the US 30%, the UK 5% and the rest of the world 20%. 

One of the company’s strategies is to launch a separate career site. By hosting a separate job section, CIOL hopes to become an online recruitment consulting agency. The other strategy is to launch ecommerce services to be able to sell everything related to IT. It is also planning to go for an aggressive brand-building exercise to further its market capitalization through

advertisements, participation in exhibitions and by tying up with IT organizations to become an online partner for various events. 

The career section of CIOL is an extremely useful and productive one. Sorted between the software and hardware categories, the section not only allows you to post your resume, but also provides you with articles on career counseling, visa information, relocation information, weekly updates on hot jobs of the week and even incentives to earn money by referring a highly qualified friend. To top it all, it also has a ‘career doctor’! Thus, it is not for nothing that Infoseek had rated CIOL as the best career site. 

As part of furthering and strengthening its site, the company also plans to launch specialized newsletters and tie-ups with international and Indian portals. And with the first round of venture funding from Intel already in place, it is time for CIOL to gear up for a lasting presence on the dot.com map. 

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