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Business and sustainability are inextricably linked - Dell Technologies is #TurningTidesForGood with EcoLoop

Dell Technologies makes its mark by depicting how innovation, sustainability, and functionality can come together

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DQINDIA Online
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Dell Technologies

At a time when the world is increasingly threatened by climate change, it is more important than ever for business leaders and decision-makers to embrace sustainable practices. 

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Sustainability is a strategic goal. Today, several organizations have multiple environmental requirements to meet, from growing social responsibility among the workforce to improving their eco-conscious initiatives, including reducing CO2 emissions and protecting the environment. Achieving these objectives requires planning and cooperation not only between all stakeholders but also within an organization across multiple levels. 

While CIOs have a key role in understanding the business landscape and embracing the opportunities of new technologies, they also play a crucial role in helping their organizations to take proactive actions that can ultimately lead to positive outcomes for their organizations.

Moreover, the Union Budget 2023 further defines India’s firm stance on green growth by articulating the government’s strategy for economic progress with a focus on sustainable development. These announcements resonate with India’s climate change policies while encouraging organizations to propel sustainable business strategies.

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Leading by example is Dell Technologies 

The leading technology company has truly raised the bar with its eco-friendly innovations. From innovating green data centers to energy-efficient servers to using sustainable material in products and packaging, Dell Technologies is not only accelerating sustainability on its own but is also helping customers advance their sustainability goals. 

A recent video campaign launched by the tech leader is gaining momentum with an inspiring message on how Dell Technologies is stepping up to mitigate the ocean plastic crisis. The video takes you deep into the ocean to help you realize why it is crucial to protect the oceans and marine life from hazardous plastic waste. And how Dell Technologies is innovating a solution with its EcoLoop portfolio. 

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The story is narrated by Sreeji Gopinathan, Global CIO, Lupin Limited. In this immersive video, the CIO shares his experience of the marvelous underwater ecosystem, he elucidates how we all are connected to this planet and how the EcoLoop journey starts from ocean-bound plastics to eco-friendly bags. 

It’s a story of how Dell Technologies is #TurningTidesForGood

<Watch The Full Video

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Some of the striking features of the EcoLoop 

  • The exterior fabric of the carrying cases is made with 100% Ocean bound-plastic certified by OceanCycle*
  • Manufacturing of the cases involve a responsible dyeing process that generates up to 90% less wastewater, up to 62% less CO2 emissions, and uses up to 29% less energy
  • Select products are constructed partially from post-consumer recycled PET (rPET), with which the company has diverted 12 metric tons of recycled plastic so far, which is equivalent to 1 million plastic bottles*

Dell Technologies makes its mark by depicting how innovation, sustainability, and functionality can come together to form a product that supports today’s busy lifestyles. This is the kind of concoction that the world needs today. If more companies funnel their focus like Dell and drive sustainable innovation for the betterment of the planet – soon we will have a world that is cleaner and greener.

*https://i.dell.com/sites/csdocuments/SNP_Docs/en/uk/uk-dell-carrying-cases-family-brochure-may-2020.pdf

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