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Apple, the tech giant, has recently opened its newest store in Mumbai's Bandra Kurla Complex (BKC) area. The store, Apple BKC, is spread over a 20,000 square feet, and is Apple's largest retail store in India. Tim Cook, CEO, Apple inaugurated the store, and said, “The energy, creativity, and passion in Mumbai is incredible! We are so excited to open Apple BKC - our first store in India.”
Why Opening of Apple BKC is Significant
The opening of the Apple BKC store is significant for several reasons. Firstly, it demonstrates Apple's continued commitment to expanding its retail presence in India. Apple has been increasing its investment in the country in recent years, including setting up manufacturing facilities and launching new products specifically for the Indian market.
Secondly, the Apple BKC store is located in one of Mumbai's most affluent areas, which is home to many multinational companies and high-end retail outlets. This location ensures that Apple's newest store will have a captive audience of customers who are likely to be interested in purchasing Apple products.
Thirdly, the Apple BKC store is the largest Apple store in India, and it is equipped with the latest technology and features. The store has a state-of-the-art video wall that showcases Apple's products and services, a dedicated area for Apple Watch, and a separate section for Apple's range of accessories. The store also has a dedicated Genius Bar, where customers can get technical support and advice from Apple's experts.
Moreover, the store has been designed with sustainability in mind. The building uses renewable energy, including solar panels and a rainwater harvesting system, and has been built with eco-friendly materials.
The opening of the Apple BKC store is not just significant for the company but also for India's retail industry. The retail industry in India has been growing rapidly in recent years, and the entry of a global brand like Apple is likely to have a significant impact on the sector. Apple's investment in India is also likely to create jobs and provide a boost to the country's economy.