Global cybersecurity company Kaspersky has partnered with Airtel, and the collaboration between the two companies will allow Airtel customers to purchase Kaspersky Total Security solution directly from the Airtel Thanks app. Airtel customers will also be given exclusive deals on solutions from Kaspersky. Airtel customers need to download the latest version of Airtel Thanks app> Go to ‘Shop’ section> Go to lifestyle offers> Click on the Kaspersky banner and get started.
Pradipt Kapoor, CIO, Bharti Airtel said: “As customer lifestyles become increasingly integrated with digital platforms, it becomes paramount for all of us to secure these journeys with the right solutions. Airtel is working round the clock to deliver a secure network experience through world-class infrastructure and partnerships. We are delighted to partner with Kaspersky and make their solutions easily accessible for customers, who can purchase and install these in a matter of minutes and enjoy complete peace of mind.”
The alliance is formed with the aim to increase cybersecurity awareness amongst Indian internet users and encourage them to practice cyber safety in the wake of growing cyberthreats. Eugene Kaspersky, CEO of Kaspersky, said: “We’re very much looking forward to supporting Bharti Airtel, the leading global telecommunications company and one of the biggest mobile service providers, in its goal to protect their users, create a more secure internet, and build a safer digital world together with Kaspersky. I’m convinced that this partnership will further contribute to establishing Airtel as an innovational pioneer and a leader in its industry.”
“Malicious apps, to spyware, mobile banking trojans, adware, phishing attacks, ransomware attacks, etc, are some of the most risky threats that a smartphone user has to be safe and secure from at all times. In a time when data privacy has become one of the most supreme criteria of our lives, smartphones become the greatest and most important source of our personal and sensitive data. Keeping this in mind, protecting our phones from the various online threats should be our highest priority. The first and the easiest step towards practicing cyber safety is by installing a reliable security solution to our devices. Increasing our cyber maturity and being aware of the constantly evolving threats is also the responsibility of an online user, in order to protect themselves from the nefarious cybercriminals”, said Dipesh Kaura, general manager, Kaspersky (South Asia).
Through this association with Airtel, Kaspersky looks forward to a positive reaction from the users, and hopes to encourage them to take a step forward towards securing themselves. Both the companies are trying to ensure instant security to the users and contribute towards making Digital India a lot more safe and secure.