8 innovative enterprise mobility use cases by Indian enterprises

The pervasive nature and impact of mobile-enabled solutions can be seen across Indian enterprises, with organizations leveraging mobility to fuel new business models and transform traditional processes. While there are a number of use cases of enterprise mobility, few initiatives stand out. Dataquest takes a look at eight such companies that are reaping concrete business benefits with their mobility initiatives. Enterprise mobility in Indian organizations has come a long way in the last decade. It is no longer being used just to provide anytime, anywhere access to corporate data to employees. And it is no longer being used only by large organizations. Organizations of all sizes are now accelerating their mobility drive and leveraging the mobile platform innovatively for creating new business opportunities, bringing in process efficiencies, enhancing customer service, reducing cost, etc. In fact, use cases of mobility today are only limited by imagination. While the scope of enterprise mobility is huge, there are a few companies that are ahead of the pack and driving innovation with mobility. We take a detailed look at eight such innovative projects led by Indian enterprises.

tarinign via mobileEssar: Imparting Training Via Mobile

At Essar, a large sector of employees are always on the move. Given this scenario, the conglomerate faced the challenge in delivering effective communications from its top management to employees. Simultaneously, it also wanted to ensure seamless training to its senior management including conveying important business metrics. To deliver this content, the firm zeroed in on Drona Mobile, an enterprise mobile management platform.

Explaining the benefits of mobile-enabled training and communications, Prasad Patil, Vice President – IT Infrastructure, Essar says, “We are extending our existing learning and development programs on emerging and experienced managers’ phones. We also pass on refresher modules in leadership and other areas.”

Today, more than 500 employees within Essar access content in the form of text and videos. Essar can conduct just-in-time training, schedule delivery of videos, and more importantly, create a learning path for the employees. By implementing Drona Mobile, Essar has also reduced the burden on its training teams and HR, and enriched the employee-employer relationship.

Apart from using mobility for imparting training, Essar has extended a lot of enterprise applications on to the smart devices. It has a mobility strategy in place based on a list of parameters like data confidentiality, range and reach, business outcome, features and functionality, integration with ecosystem, etc. “We have also prepared an ‘appification roadmap’ for targeting both the existing and legacy apps as well as the new requirements (proactive and reactive) that are received from the business,” says Patil.

Essar has broadly transformed three kinds of processes using mobility: Transactional processes including the extension of backend ERP systems like SAP, JDA, etc, on to the mobile; collaboration and communication processes including mail, messaging, Intranet, VoIP, audio video conferencing, secure file share, training, polls, surveys, secure image upload and share, etc; and operation processes including analytics dashboard, sales force tracking and enablement, farm management, audit, etc.

Prasad Patil“We have prepared an ‘appification roadmap’ for targeting both the existing and legacy apps as well as the new requirements (proactive and reactive) that are received from business” —Prasad Patil, Vice President – IT Infrastructure, Essar.


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