Digital Transformation Summit Concludes on a Successful Note

DATAQUEST recently concluded the ‘Digital Transformation Summit’ in partnership with TO THE NEW and Amazon Web Services (AWS) at Hotel Shangri-La, New Delhi. The summit aimed to decipher how Media & Entertainment companies are leveraging the changing trends of Digital Transformation to cater their customers’ needs.

The evening exposition brought together a powerful confluence of IT and media executives who are spearheading digital transformation strategies in their respective enterprises, such as, CDOs, CEOs, CTOs, CIOs, VPs and corporate leaders of Technology, etc. The gathering also offered an opportunity for delegates to discuss how they can prepare for the digital future. The interactive discussions and question answer sessions helped experts in finding answers to the digital transformation challenges faced by the media companies.

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The key note session by technocrat Dr. Jai Menon, Group Director, Technology at HT Media, focused on how ‘e2i’ framework has triggered a revamp of IT processes in enterprises. Digital transformation has resulted into a paradigm shift in the underlying technology models which need to change and adapt according to evolving styles. The first session was followed by a detailed talk by Mr. Deepak Khullar, Head- M&E services-India, Amazon Web Services. Mr. Narinder Kumar, EVP, Technology, TO THE NEW, delved on the evolving trends and how Media & Entertainment companies have taken the benefit of digital transformation to improve and enhanced customer engagement.

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Some of the eminent speakers at the conference included Sudipta Banerjee, CTO, Wynk; Mahesh Subramanian, CTO, Scoopwhoop Media; Retesh Gondal, Technology Head, ABP News Network; Sushant Rabra, Director, Management Consulting, KPMG; Ashish Bhansali, Product Head, ALT Balaji and Bharat Gupta, CMO, Jagran New Media.

As dramatic advances in emerging technology and business requirements are impacting the M&E industry as well, the key focus of the conference was on how to utilize these technologies. The insightful summit explained how complete remodeling of the industry is imperative as internet has now become conventional for the M&E industry.

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