How long has LANDesk been present in India?
We started in the Asia Pacific region about three years ago. We started in Australia and then moved westwards, to South East Asia and established our presence there. Obviously, India was a marketplace we wanted to get to rapidly.

Because we have a leverage model, we came here and have started recruiting partners. We came up with four or five different partners who were very interested in systems management and security management.

What is your go-to-market strategy?
We are looking at a situation where we build our brand in other countries, and are looking to resource staff from partners that are based here.

How has partnering with Lenovo at its Innovation Center in Mumbai helped LANDesk?
At its Innovation Center in Mumbai, Lenovo has LANDesk sitting on some of their laptops. We have integrated technology with Lenovos ThinkVantage technology. When they bring customers, they show what Lenovo is doing but they also show what LANDesk is doing. This not only helps our business here but also globally, as we have a global relationship with Lenovo.

Which customer verticals or segments is LANDesk targeting?
We are very strong in financial services. Industries where security is important are where we tend to do very well. We are also strong in other markets like telecommunications in South Asia and South East Asia. We are also doing a lot of interaction with government agencies.

How important is the Indian marketplace and what is its contribution to your overall business?
Our revenue contribution from the Asia Pacific region is around 10% of our overall revenue. Last year, we did business of around $150 mn in the software segment. Overall, our business recorded almost $500 mn.

What is your customer base in India at present?
We have around 20 flagship customers in India that include ICICI Bank, Yahoo, and Coca Cola among others. We have 15,000 customers worldwide.

DQC News Bureau
maildqindia@cybermedia.co.in

Page(s)   1